The goal of this project is to make a visual identity work that makes a difference and attracts attention for a Soy Milk brand. For this reason, it was decided that the brand's packaging designs consisted of solid and soft colors. With the soft colors, the emphasis of being organic and vegan of the brand is strengthened. At first glance, the packaging appears simple and clear. A mix of solid colour, in line and bold typography is used for a quality feel. The graphics look as less as possible in a way that they help “Soy Milk” to be the hero.

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• Packaging Design

• Print Design